Crazy Useless

Firebox

A British gift retailer and own-brand developer that made its name on outlandish presents, boozy gadgets and irreverent personalised items. It mixes licensed pop-culture goods with its own limited-run oddities.

Services

  • Novelty gifts
  • Personalised gifts
  • Drinking gadgets
  • Licensed merchandise

Highlights

  • #uk
  • #irreverent
  • #personalised
  • #gadget-gifts

Source: Official website. Last checked 2026-09-18. Spot an error? Tell us.

Nearby and similar

More novelty brands

All novelty brands

Burnt Impressions

Gag Gifts & Prank Mail

Makes the original selfie toaster, which burns your face into every slice, plus the Jesus toaster it first became known for. Custom plates are cut from a submitted photo.

burntimpressions.com

Hammacher Schlemmer

Weird Tech & Useless Gadgets

In business since 1848 and still selling what it calls the best, the unique and the unexpected. It is the catalogue famous for oversized, faintly ridiculous luxury gadgets, backed by a lifetime guarantee.

hammacher.com

IWOOT (I Want One Of Those)

Gag Gifts & Prank Mail

A long-running British gift site built around quirky gadgets, licensed merchandise and unusual presents. It is one of the original UK homes for the sort of gift that exists mainly to be shown to people.

iwantoneofthose.com

Ostrichpillow

Weird Tech & Useless Gadgets

Started with the widely mocked and widely bought head-enveloping nap pillow, and has grown into a range of travel and rest products. The original still looks like wearing a beanbag on your head.

ostrichpillow.com

Sharper Image

Weird Tech & Useless Gadgets

The long-running gadget brand behind massage chairs, air purifiers and an endless run of slightly unnecessary consumer electronics. It is the other half, with Hammacher Schlemmer, of the classic airline-catalogue gadget genre.

sharperimage.com

~Pourri (Poo-Pourri)

Gag Gifts & Prank Mail

The company behind Poo-Pourri, the before-you-go toilet spray that turned a bathroom taboo into a cheerfully rude brand built on viral ads. It has since expanded the ~Pourri line into car, pet, shoe and trash fresheners using plant-based essential oils.

pourri.com